Erfolgreiches Publizieren für iPad, iPhone u. a.: Digitale by Anton Ochsenkühn,Johann Szierbeck PDF

By Anton Ochsenkühn,Johann Szierbeck

ISBN-10: 394028548X

ISBN-13: 9783940285485

Warum dieses Buch?
Mit Einführung des iPads 2010 ist das Lesen digitaler Bücher ist zu einem Massenmarkt geworden. Durch kostenlose Apps und viele eBook-Stores kann der Anwender auf seinem iPad nun auf eine Fülle von elektronischen Büchern zurückgreifen. Mit Einführung von iOS five und der App "Zeitungskiosk" wurde der Markt nochmals um die Zeitschriften und journal erweitert. Doch wie produziert guy ein e-book oder eine iPad App? used to be benötigt guy dafür, um Geld damit zu verdienen? Wo können die eBooks verkauft werden?
Diese Fragen und noch mehr werden in diesem Buch behandelt und beantwortet. Im ersten Teil lernen Sie nicht nur, wie guy mit Microsoft notice, Apple Pages, Adobe InDesign oder QuarkXPress ein publication als PDF, ePub oder im Mobipocket-Format erstellt, sondern auch used to be guy alles benötigt, um es zu verkaufen.
Der zweite Teil beschäftigt sich mit dem Erstellen und Publizieren von eigenen Apps für das iPad, sogenannte Kiosk-Systeme. Dabei benötigen Sie keine Programmierkenntnisse, sondern arbeiten mit den Layoutklassikern QuarkXPress und Adobe InDesign.

Über den Autor:

Dipl.-Ing.Anton Ochsenkühn, geb. 1967, studierte Physik, ist erfolgreicher Buchautor und EDV-Dozent. Sein Hauptaufgabengebiet ist dabei das Betriebssystem, die Vernetzung der Rechner und der Datenaustausch in heterogenen Netzwerken.

Johann Szierbeck, Jahrgang 1970, ist gelernter Typograph und freiberuflich tätig als Autor und Dozent für DTP- und Multimediaprogramme. Besonders die Adobe-Produkte haben es ihm angetan und inzwischen ist er Experte für InDesign, Illustrator, Photoshop, Acrobat und Golive.

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Get Cultural Studies 50 Years On: History, Practice and Politics PDF

By Kieran Connell,Matthew Hilton

ISBN-10: 178348392X

ISBN-13: 9781783483921

ISBN-10: 1783483938

ISBN-13: 9781783483938

Stuart corridor conceptualized his time on the Centre for modern Cultural experiences as a sequence of interruptions. It used to be this fluidity that gave upward thrust to Hall’s notion of cultural stories as a ‘moving target’, a fusion of more than a few disciplinary methods that used to be uniquely inspired through politics on the planet past the academy. The political commitments of these on the Centre have been wide-ranging and, from its include of collective methods of study and decision-making to its deployment of assorted strands of ecu Marxist idea, had a severe influence at the Centre’s operating practices. but because the assorted paintings of lots of those similar students has proven, the political weather of the present-day is nearly unrecognizable from that of the mid-1960s to the mid-1980s, arguably the most efficient interval within the Centre’s history.

Cultural reports 50 Years On explores how the political, social and cultural contexts of the early twenty first century inspired the article and approach to doing cultural reports. In bringing jointly a old reassessment of the Centre with present-day questions in regards to the way forward for the sector the purpose isn't to lessen cultural experiences to the paintings of a unmarried, now-defunct establishment. as an alternative it goals to make use of what's a serious second within the trajectory of the sector that allows you to take inventory of the place it has come from and to discover the place it would be going.

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Download e-book for iPad: Media Communication: An Introduction to Theory and Process by James Watson

By James Watson

The fourth version of this crucial textual content presents an entire and well-rounded creation to the learn of media and communique within the smooth international. It explores the evolution of media and verbal exchange and surveys a whole variety of media theories, utilizing those views to provide an explanation for social matters and navigate the consistently moving media panorama within the twenty first century.

The re-creation displays major modern advancements suitable to the sphere, together with the explosion of net use, the expansion of social media and significant alterations within the journalism in recent times. nonetheless protecting the entire key subject matters for introductory media and communique classes, the textual content attracts on present and widely-recognised examples in order that scholars can relate concept to their daily stories of media.

Written in a lucid and interesting sort, the chapters seriously learn the position, possession and constraints of media creation, yet helpfully make clear terminology and element scholars in the direction of additional examining and dialogue themes alongside the way in which. The e-book stands as a useful source for all scholars of media experiences, conversation reports and journalism.

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New PDF release: Writing in the Shadow: Resistance Publications in Occupied

By Harry Stone

ISBN-10: 0714634247

ISBN-13: 9780714634241

ISBN-10: 0714642576

ISBN-13: 9780714642574

the 1st whole nationwide and overseas survey within the English language of the clandestine newspapers and books released within the occupied international locations of Europe in the course of the moment international War.

A guy with earphones crouching within the attic listening in with a crystal set, a prisoner writing fearfully even within the condemned cellphone, youths taking classes in weightlifting so one can have the capacity to hold situations of lead sort with obvious ease: those are only the various those who helped produce clandestine newspapers and books within the occupied nations of Europe throughout the moment global struggle. Writing within the Shadow describes the hazards those humans ran and the ingenuity and excellent improvisation they used to hoodwink the Nazis and distribute newsletters to tens of hundreds of thousands of people.

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Download e-book for iPad: Crime, Justice and the Media by Ian Marsh,Gaynor Melville

By Ian Marsh,Gaynor Melville

ISBN-10: 041544490X

ISBN-13: 9780415444903

Crime, Justice and the Media examines and analyzes the connection among the media and crime, criminals and the legal justice approach. It considers how crime and criminals were portrayed via the media through the years, using assorted theoretical views at the media to the best way crime, criminals and justice is pronounced. It specializes in a couple of particular parts of crime and felony justice by way of media illustration - those parts contain ethical panics over particular crimes and criminals (including adolescence crime, cybercrime and paedophilia), the media portrayal of sufferers of crime and criminals and how the media characterize felony justice businesses.



The e-book deals a transparent, available and entire research of theoretical considering at the dating among the media, crime and felony justice and an in depth exam of the way crime, criminals and others thinking about the legal justice technique are portrayed by means of the media.



A key power of the booklet is its interactive strategy - through the textual content scholars are inspired to reply to the fabric offered and imagine for themselves.

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Download e-book for iPad: Einführung in die moderne Archivarbeit (German Edition) by Sabine Brenner-Wilczek,Gertrude Cepl-Kaufmann,Max Plassmann

By Sabine Brenner-Wilczek,Gertrude Cepl-Kaufmann,Max Plassmann

ISBN-10: 3534268377

ISBN-13: 9783534268375

Die deutsche Archivlandschaft ist mehr als unübersichtlich. Berücksichtigt guy auch die mittleren und kleineren Einrichtungen, geht die Zahl der Archive in die Tausende. Nur wer die Entwicklung des deutschen Archivwesens in ihren Grundzügen kennt, vermag zu beurteilen, wo und auf welche Weise ein bestimmter Archivbestand überliefert sein könnte.
Hier setzt die vorliegende Einführung an. Sie bietet zunächst einen kursorischen Überblick über die deutsche Archivlandschaft, bevor sie sich ganz der praktischen Arbeit im Archiv zuwendet. Das Themenspektrum reicht dabei von der Vorbereitung des Archivbesuchs über Ordnungssysteme und Recherchestrategien bis hin zum Umgang mit Archivalien, Rechtsfragen und natürlich der Quellenkunde. Alle Recherchestrategien werden an konkreten Fallbeispielen veranschaulicht. Ergänzt wird dieser Leitfaden für die Praxis durch ausführliche Informationen rund um das Berufsfeld Archiv, aktuelle Literaturempfehlungen, ein Verzeichnis wichtiger Adressen und ein Glossar.

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Get Liking Ike: Eisenhower, Advertising, and the Rise of PDF

By David Haven Blake

ISBN-10: 0190278188

ISBN-13: 9780190278182

Liking Ike finds the well known function that celebrities and advertisements organisations performed in Dwight Eisenhower's presidency. Guided via Madison road executives and tv pioneers, Eisenhower cultivated well-known supporters as a manner of establishing the broad-based help that had eluded Republicans for 20 years. whereas we frequently think about John F. Kennedy and his Rat Pack entourage because the starting of presidential glamour within the usa, celebrities from Ethel Merman and Irving Berlin to Jimmy Stewart and Helen Hayes on a regular basis seemed in Eisenhower's campaigns. Ike's political occupation was once so saturated with stardom that competitors from the ideal and left accused him of being a glamour candidate.

Author David Haven Blake tells the tale of the way Madison road executives strategically introduced celebrities into the political approach. according to unique interviews and lengthy missed archival fabrics, Liking Ike explores the altering dynamics of star politics as americans adjusted to the tv age. by way of the Twenties, entertainers have been regularly drawing exposure to their favourite applicants, yet with the increase of tv and mass advertisements, political advisers started to professionalize the best way that celebrities introduced recognition to presidential campaigns. In conferences, memos, and tv scripts, they charted a method for leavening political programming with big name interviews, musical performances, and intricate tv spectaculars.

Commentators fearful concerning the likely superficial values that tv had brought to political campaigns, and writers, filmmakers, and fellow politicians criticized the impact of glamour and exposure. yet regardless of those court cases, Eisenhower's legacy might live to tell the tale within the next careers of John F. Kennedy and Ronald Reagan-and, finally, supply a template for the presidential campaigns of Barack Obama, John McCain, Donald Trump, and Hillary Clinton.

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Download e-book for iPad: Produktionsleitung für Film und Fernsehen: Was ist das? Wie by Georg Bonhoeffer

By Georg Bonhoeffer

ISBN-10: 3868507183

ISBN-13: 9783868507188

Georg Bonhoeffer ist Diplomkaufmann und als freier Produktionsleiter für movie- und Fernsehproduktionen tätig. Von der Sitcom über Serien, TV-Movies, Kinofilm und Eventproduktionen verfügt er über vielfältige Erfahrungen bei der Durchführung von movie und Fernsehprojekten.

Anhand eines fiktiven TV-Movies wird das Anforderungsprofil eines Produktionsleiters beschrieben. Es wird deutlich, welche Voraussetzungen er braucht, used to be er können muss, welche Verantwortung er trägt, welche Möglichkeiten er hat, aber auch welchen Grenzen ihm gesetzt sind. Dabei werden harte Fakten immer wieder mit Geschichten und Anekdoten aus der Welt des movie- und Fernsehens verknüpft.

Das vorliegende Buch vermittelt fundiertes Wissen in einer unterhaltsamen und humorvollen, manchmal auch selbstironischen artwork und Weise. Kurz: Ein Fachbuch, das Spass macht, zu lesen.

Der Autor lebt und arbeitet in Köln.

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Download e-book for iPad: The Graphic Communication Handbook (Media Practice) by Simon Downs

By Simon Downs

ISBN-10: 0415557372

ISBN-13: 9780415557375

ISBN-10: 0415557380

ISBN-13: 9780415557382

The photograph communique Handbook is a entire and exact advent to the theories and practices of the portraits undefined. It strains the background and improvement of photograph layout, explores concerns that impact the undefined, examines its research via communications concept, explains tips to do each one component to the activity, and advises on access into the career. The picture conversation Handbook covers all components in the together with pitching, figuring out the customer, getting to know a task, thumbnail drawings, constructing suggestions, providing to consumers, operating in 2nd, 3D, movement snap shots and interplay photos, situating and trying out the activity, getting paid, and getting the subsequent task. The heritage, appropriate concept and the legislation with regards to photo communications are positioned along the instructing of the sensible parts.



Features contain:



  • introductions that body suitable debates

  • case reviews, examples and illustrations from a number campaigns

  • philosophical and technical motives of issues and their significance.

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